We believe that skincare is the foundation for a happy, healthy baby and child. It is never too early or too late to begin to sow the seeds of a proper skincare routine that protects, restores, and repairs.

From birth to babyhood, the skin is incredibly sensitive to man-made chemicals, pollutants, and of course, the sun. It needs vital protection to ward off inflammation and damage to the skin.

We believe the happiness and contentment of our children begins and ends with a mother’s smile. As George Eliot once wrote, “life began with waking up and loving my mother’s face.” It is the image that your baby sees the first time they open their eyes, and they continue to look for their mother’s face as a place of refuge and safety. For this reason, Atarah Baby LLC doesn’t only care about your baby’s skin but your skin too.

We want to be the essential building blocks of your baby’s skincare and yours.  Let’s work together to heal and nourish our skin and our lives.